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      <image:title>Insights - The Artisan Home Tour: Brand New Mobile App &amp;amp; Website - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Insights - The Artisan Home Tour: Brand New Mobile App &amp;amp; Website - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Insights - The End of Custom Software - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Insights - The End of Custom Software - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Insights - The End of Custom Software - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Insights - The End of Custom Software - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Insights - The End of Custom Software - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Insights - The End of Custom Software - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Insights - The End of Custom Software - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Insights - The End of Custom Software - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.krutsch.design/blog/app-story-concepts</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - App Story Concepts - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.krutsch.design/blog/intellectual-property-amp-content-ownership</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - Intellectual Property &amp;amp; Content Ownership - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.krutsch.design/blog/29th-annual-webby-awards-parade-of-homes-receives-honoree-status</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - 29th Annual Webby Awards: Parade of Homes App Receives Honoree Status - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/c6886b37-9ae9-4b14-92b6-fea778a0b2d1/unnamed.jpg</image:loc>
      <image:title>Insights - 29th Annual Webby Awards: Parade of Homes App Receives Honoree Status - The Webby Awards is the leading international award honoring excellence on the Internet. They’re presented annually by the International Academy of Digital Arts and Sciences, a judging body composed of over three thousand industry experts and technology innovators.</image:title>
      <image:caption>This year, the Webby Awards received nearly 13,000 entries from more than 70 countries around the world. Fewer than 1,600 of those entries received nominations. All nominees are eligible to win the Webby Award, selected by IADAS voters, and the Webby People’s Voice Award, determined by popular vote. Winners will be announced on Tuesday, April 22, 2025.</image:caption>
    </image:image>
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      <image:title>Insights - 29th Annual Webby Awards: Parade of Homes App Receives Honoree Status - 4.5 Star</image:title>
      <image:caption>rating on the App Store</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/6da12d63-897f-4ada-bab6-7af1c3bae22a/PoHBackground.png</image:loc>
      <image:title>Insights - 29th Annual Webby Awards: Parade of Homes App Receives Honoree Status - 120,000+</image:title>
      <image:caption>homes viewed in the app</image:caption>
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      <image:title>Insights - 29th Annual Webby Awards: Parade of Homes App Receives Honoree Status - 25,000+</image:title>
      <image:caption>homes added to tour in the app</image:caption>
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    <image:image>
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      <image:title>Insights - 29th Annual Webby Awards: Parade of Homes App Receives Honoree Status - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - 29th Annual Webby Awards: Parade of Homes App Receives Honoree Status - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/63cb8d1a-df7e-4fd3-acbe-ebb4fdeca2eb/3.png</image:loc>
      <image:title>Insights - 29th Annual Webby Awards: Parade of Homes App Receives Honoree Status - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Insights - 29th Annual Webby Awards: Parade of Homes App Receives Honoree Status - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/3fa14541-fa9d-44f8-94bb-5910e85f06d1/Ken+K+2.png</image:loc>
      <image:title>Insights - 29th Annual Webby Awards: Parade of Homes App Receives Honoree Status - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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    <loc>https://www.krutsch.design/blog/29th-annual-webby-awards-krutsch-receives-nomination-for-the-heart-apps</loc>
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    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for The Heart Apps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/c6886b37-9ae9-4b14-92b6-fea778a0b2d1/unnamed.jpg</image:loc>
      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for The Heart Apps - The Webby Awards is the leading international award honoring excellence on the Internet. They’re presented annually by the International Academy of Digital Arts and Sciences, a judging body composed of over three thousand industry experts and technology innovators.</image:title>
      <image:caption>This year, the Webby Awards received nearly 13,000 entries from more than 70 countries around the world. Fewer than 1,600 of those entries received nominations. All nominees are eligible to win the Webby Award, selected by IADAS voters, and the Webby People’s Voice Award, determined by popular vote. Winners will be announced on Tuesday, April 22, 2025.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/f1311ab0-6757-4d37-99ab-56a988239f28/MHIF-Background.png</image:loc>
      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for The Heart Apps - 80,000+</image:title>
      <image:caption>Downloads from physicians all over the world.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for The Heart Apps - 71 Countries</image:title>
      <image:caption>Users across the globe.</image:caption>
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    <image:image>
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      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for The Heart Apps - 1.5 Hours</image:title>
      <image:caption>Average engagement time across all MHIF apps.</image:caption>
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    <image:image>
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      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for The Heart Apps - 500,000+</image:title>
      <image:caption>Surgeries completed using the apps.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/2133a07c-8e8f-47e8-8695-99300cdd9fbf/MHIF-webby.gif</image:loc>
      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for The Heart Apps - Key Takeaways</image:title>
      <image:caption>The apps allow physicians and researchers to share data globally. All apps in the MHIF library are free. Physicians are not required to create user accounts or provide personal information to use the apps. A low-code backend allows researchers to manage critical data without developer intervention.</image:caption>
    </image:image>
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      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for The Heart Apps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.krutsch.design/blog/29th-annual-webby-awards-krutsch-receives-nomination-for-owlcam-app</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for Owlcam App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/c6886b37-9ae9-4b14-92b6-fea778a0b2d1/unnamed.jpg</image:loc>
      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for Owlcam App - The Webby Awards is the leading international award honoring excellence on the Internet. They’re presented annually by the International Academy of Digital Arts and Sciences, a judging body composed of over three thousand industry experts and technology innovators.</image:title>
      <image:caption>This year, the Webby Awards received nearly 13,000 entries from more than 70 countries around the world. Fewer than 1,600 of those entries received nominations. All nominees are eligible to win the Webby Award, selected by IADAS voters, and the Webby People’s Voice Award, determined by popular vote. Winners will be announced on Tuesday, April 22, 2025.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/1743541217351-B45P2JTAA33R3X7YENZE/owlcam-result1.gif</image:loc>
      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for Owlcam App</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/1743541212970-UTUYTZ9AUBW82LUL3IYV/owlcam-result2.gif</image:loc>
      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for Owlcam App</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/1743541258230-84FMWUXFGYZU6V5U59UT/owlcam-result3.gif</image:loc>
      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for Owlcam App</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/44a46826-2b61-4440-a570-e1fc7900aad8/owlcam-key-features.gif</image:loc>
      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for Owlcam App - Key Features</image:title>
      <image:caption>Video Playback with GPS Map Tracking Enhanced Video History with Driving &amp; Parked Videos AI Real-Time Alerts Enhanced Event &amp; Video Clip Filtering</image:caption>
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      <image:title>Insights - 29th Annual Webby Awards: KRUTSCH Receives Nomination for Owlcam App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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    <loc>https://www.krutsch.design/blog/appsight-dashboard</loc>
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    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - AppSight™ Dashboard - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.krutsch.design/blog/appsight</loc>
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    <lastmod>2025-06-23</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Insights - Early Stages of an Idea - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Insights - Early Stages of an Idea - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Insights - Early Stages of an Idea - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Insights - Early Stages of an Idea - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - Early Stages of an Idea - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Insights - Early Stages of an Idea - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - Early Stages of an Idea - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/2370e621-9a67-4827-914d-eaad31b3c19a/Pic+9.png</image:loc>
      <image:title>Insights - Early Stages of an Idea - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Insights - Early Stages of an Idea - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2025-06-23</lastmod>
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      <image:title>Insights - KRUTSCH Wins 3 Davey Awards for The Minneapolis Heart Institute Foundation® Apps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - KRUTSCH Wins 3 Davey Awards for The Minneapolis Heart Institute Foundation® Apps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - KRUTSCH Wins 3 Davey Awards for The Minneapolis Heart Institute Foundation® Apps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - Design Thinking: The Compassion that Lies Within - Make it stand out</image:title>
      <image:caption>© Feng Yu / Adobe Stock</image:caption>
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    <image:image>
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      <image:title>Insights - Design Thinking: The Compassion that Lies Within - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - Design Thinking: The Compassion that Lies Within - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>The KRUTSCH home page now showcases what we do clearly with movement and bold, straight-forward copy.</image:caption>
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      <image:caption>Our Old Site</image:caption>
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      <image:caption>Our New Site</image:caption>
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      <image:title>Insights - KRUTSCH’s New Site: What to Know - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - KRUTSCH’s New Site: What to Know - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - Design Thinking: People and Culture in Digital Transformation - Make it stand out</image:title>
      <image:caption>Girl Scouts gardening together, 1917.</image:caption>
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    <image:image>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - Design Thinking in Unexpected Places - Make it stand out</image:title>
      <image:caption>-Anna's living room</image:caption>
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    <image:image>
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      <image:title>Insights - Design Thinking in Unexpected Places - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - Design Thinking in Unexpected Places - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - The Impact of Design Thinking in The Workplace - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/4a58d789-4b6c-4b9a-9f55-e4a3692e8333/Funmi+O.jpeg</image:loc>
      <image:title>Insights - The Impact of Design Thinking in The Workplace - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/f7435551-5daa-4cd7-a35d-647d902af862/Chris+W..png</image:loc>
      <image:title>Insights - The Impact of Design Thinking in The Workplace - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.krutsch.design/blog/ux-design-and-dirty-dishes</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - UX Design and Dirty Dishes - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - UX Design and Dirty Dishes - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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    <loc>https://www.krutsch.design/blog/clutch-awards-krutsch-top-ux-company-for-medical-needs-in-the-us</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - Clutch Awards KRUTSCH Top UX Company for Medical Needs in the U.S. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/043a7331-3989-4216-978a-22a75cf5e2cd/Pic+2.png</image:loc>
      <image:title>Insights - Clutch Awards KRUTSCH Top UX Company for Medical Needs in the U.S. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/b561dae9-417d-462f-9621-3be45de9505e/Pic+3.gif</image:loc>
      <image:title>Insights - Clutch Awards KRUTSCH Top UX Company for Medical Needs in the U.S. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/89a2ce31-2d4f-4dba-ae08-7577419ef0ce/Pic+4.png</image:loc>
      <image:title>Insights - Clutch Awards KRUTSCH Top UX Company for Medical Needs in the U.S. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/92cbf01b-4432-4a18-95cb-772d3b4a702a/Pic+5.png</image:loc>
      <image:title>Insights - Clutch Awards KRUTSCH Top UX Company for Medical Needs in the U.S. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/170946ca-b6f8-43c8-a0f0-66c0a24dd7da/Pic+6.png</image:loc>
      <image:title>Insights - Clutch Awards KRUTSCH Top UX Company for Medical Needs in the U.S. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - Clutch Awards KRUTSCH Top UX Company for Medical Needs in the U.S. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/6707e391-209e-4e6a-8cc8-fd652d9b1777/Funmi+O.jpeg</image:loc>
      <image:title>Insights - Clutch Awards KRUTSCH Top UX Company for Medical Needs in the U.S. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.krutsch.design/blog/krutsch-teams-up-with-minneapolis-community-and-technical-college</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/3083a01c-02a7-44a6-b9a6-c37ee4e776ce/Pic+1.jpg</image:loc>
      <image:title>Insights - KRUTSCH Teams up With Minneapolis Community and Technical College - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/94ee46ba-cc8b-4b0a-8c09-da69db40c76e/Pic+2.jpg</image:loc>
      <image:title>Insights - KRUTSCH Teams up With Minneapolis Community and Technical College - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/7d7296fd-617f-4b8e-8dce-828fafc4269c/Funmi+O.jpeg</image:loc>
      <image:title>Insights - KRUTSCH Teams up With Minneapolis Community and Technical College - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.krutsch.design/blog/why-there-are-massive-tech-layoffs</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
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      <image:title>Insights - Why There Are Massive Tech Layoffs - Make it stand out</image:title>
      <image:caption>buravleva_stock - stock.adobe.com</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/97170fde-9798-4d47-8390-c7159e3173c3/Pic+2png.png</image:loc>
      <image:title>Insights - Why There Are Massive Tech Layoffs - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/f3f71a37-7201-493b-b51a-891b3505fbb7/Pic+3.png</image:loc>
      <image:title>Insights - Why There Are Massive Tech Layoffs - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/b8224f0c-de47-4a85-b383-c258486fb857/Pic+4.jpeg</image:loc>
      <image:title>Insights - Why There Are Massive Tech Layoffs - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/empathy-and-design</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/2ec94727-b29d-459a-8ec9-58dc26e09cae/Empathy+in+UX+Design+Pic+1.jpg</image:loc>
      <image:title>Insights - Empathy in UX Design: Why It's Important - Make it stand out</image:title>
      <image:caption>(Anta Alek on Behance)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/5da9a897-ee49-4eda-b557-d3a0ee81d251/Pic.+2.png</image:loc>
      <image:title>Insights - Empathy in UX Design: Why It's Important - Make it stand out</image:title>
      <image:caption>Parent rule configuration. | Child app splash screen to intercept parents if they download the incorrect app. | Child dashboard with approved apps and banner notifications for rule changes to be reviewed.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/2ba00abb-b8d4-4925-97b4-b3b9e3ab10e2/Megan+T.png</image:loc>
      <image:title>Insights - Empathy in UX Design: Why It's Important - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/app-for-500k-surgeries</loc>
    <changefreq>monthly</changefreq>
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    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/dd112770-b399-4754-9820-319e920daa04/Pic+1.gif</image:loc>
      <image:title>Insights - An app for 500K surgeries and counting - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/7ffae360-f62a-4bc1-aa97-1f21ea9b234c/Pic+2.gif</image:loc>
      <image:title>Insights - An app for 500K surgeries and counting - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/933e7dbe-fea6-4d8f-a113-dd0f3aa1fca4/Pic+3.png</image:loc>
      <image:title>Insights - An app for 500K surgeries and counting - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/c5859169-e17f-4048-9663-e3a5f7e8f448/Pic+4.gif</image:loc>
      <image:title>Insights - An app for 500K surgeries and counting - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/ad86a215-fdaa-4e03-9703-b1677e996d53/Ken+K+2.png</image:loc>
      <image:title>Insights - An app for 500K surgeries and counting - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/twin-cities-business-feature</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/bb3769fb-75be-4d16-8f86-3fcb45a52451/TCB+Press.jpeg</image:loc>
      <image:title>Insights - Twin Cities Business Feature - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/b75079ae-6da6-45f2-b1fc-dad4705f293c/Ken+K+2.png</image:loc>
      <image:title>Insights - Twin Cities Business Feature - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/aorticappintro</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/59eb502a-626b-45dd-90b0-59b9deff3132/Pic+2.png</image:loc>
      <image:title>Insights - Aortic: New App Introduction - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/4effde9b-d277-4352-a6ea-e7337571b42c/Pic+3.png</image:loc>
      <image:title>Insights - Aortic: New App Introduction - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/techmn-podcast-feature</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/35021cc9-127d-4c19-b94a-305b8aba0fee/tech-mn-podcast-ken-krutsch-think-code-go-FEATURED_web-full-2400x1260.jpg</image:loc>
      <image:title>Insights - Tech.MN Podcast Feature - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/b75079ae-6da6-45f2-b1fc-dad4705f293c/Ken+K+2.png</image:loc>
      <image:title>Insights - Tech.MN Podcast Feature - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/minne-inno-feature</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/ad7f9b47-9ed9-48c1-9772-b673a718a400/tcg-infographic_1140xx1861-1125-3140-538.jpg</image:loc>
      <image:title>Insights - Minne Inno Feature - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/b75079ae-6da6-45f2-b1fc-dad4705f293c/Ken+K+2.png</image:loc>
      <image:title>Insights - Minne Inno Feature - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/11/15/design-and-social-strategy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/95d575ff-14ac-4eaf-a691-2af2a6834f19/Sophie+S.png.jpeg</image:loc>
      <image:title>Insights - Why Your Product's Design and Social Strategy Should Go Hand-In-Hand - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/10/21/every-ux-battle-is-won-before-its-ever-designed</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/15919603-b9be-436a-9551-f0e3feaba31a/Ken+K+2.png</image:loc>
      <image:title>Insights - Every UX Battle is Won Before It’s Ever Designed - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/9/17/develop-patentable-intellectual-property</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/4273e9cb-3f62-4707-8274-56bb0d59864b/Ken+K+2.png</image:loc>
      <image:title>Insights - How to Develop Patentable Intellectual Property - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/9/1/launching-digital-products</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/e7cb1fd9-e8ed-4cf6-a52b-beb5edbe16df/Pic+1.png</image:loc>
      <image:title>Insights - Planning Live Concerts to Launching Digital Products - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/fdd6b65e-8e43-4bb9-82a7-fada5f04a371/Pic+2.png</image:loc>
      <image:title>Insights - Planning Live Concerts to Launching Digital Products - Make it stand out</image:title>
      <image:caption>*Image courtesy of Commune</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/156520a8-f17d-4c35-9d78-35ca361c2b9b/Pic+3.png</image:loc>
      <image:title>Insights - Planning Live Concerts to Launching Digital Products - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/dec2415d-af17-4be3-aa0d-2bddec3ea479/Sophie+S.png.jpeg</image:loc>
      <image:title>Insights - Planning Live Concerts to Launching Digital Products - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/8/23/web-native-and-hybrid-apps</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/ad9c709b-567d-49c9-86ef-8de643715001/Ken+K+2.png</image:loc>
      <image:title>Insights - Web, Native, and Hybrid Apps, oh my! - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/visual-design-principles</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
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      <image:title>Insights - The Principles of Visual Design in UX - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/de0736f6-056e-4f47-943e-c54a6a4d36ce/Pic+2.png</image:loc>
      <image:title>Insights - The Principles of Visual Design in UX - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/a9cd47df-788c-4533-8417-cb949b075857/Pic+3.png</image:loc>
      <image:title>Insights - The Principles of Visual Design in UX - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/e172e1ff-dbb5-4726-bb59-71c688bf7dee/Pic+4.png</image:loc>
      <image:title>Insights - The Principles of Visual Design in UX - Make it stand out</image:title>
      <image:caption>USA Network logo</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/45bbd7e1-966b-4620-a20a-159d803c8e05/Pic+5.jpg</image:loc>
      <image:title>Insights - The Principles of Visual Design in UX - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/045983e0-42c9-402c-8dbe-405041fef817/Pic+6.png</image:loc>
      <image:title>Insights - The Principles of Visual Design in UX - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/7ea69264-0f51-4ee6-933a-4313f3b48a0e/Pic+7.png</image:loc>
      <image:title>Insights - The Principles of Visual Design in UX - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/d727e79a-c5d9-4b36-b181-ab568310c001/Rachelle+A.jpg</image:loc>
      <image:title>Insights - The Principles of Visual Design in UX - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/6/30/6-principles-of-usability</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/64091a91-0af2-49da-a6fa-c5eb4ce90504/Ken+K+2.png</image:loc>
      <image:title>Insights - 6 Principles of Usability - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/6/28/krutsch-named-the-best-minnesotan-ux-designer</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/720bc218-9e94-418b-9cd9-f48faa6ba4aa/Pic+1.png</image:loc>
      <image:title>Insights - KRUTSCH Named Best UX Designer in Minnesota in the Clutch 2021 Leader Awards - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/58a3a9be-9b20-4212-9e18-911f22b3c82b/Sophie+S.png.jpeg</image:loc>
      <image:title>Insights - KRUTSCH Named Best UX Designer in Minnesota in the Clutch 2021 Leader Awards - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/6/10/role-of-the-team-lead-vs-manager</loc>
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    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
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      <image:title>Insights - Role of the Team Lead vs Manager - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/6/7/5-traits-ux-designers</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/87b43e96-9a51-45e1-aa68-9f8c8c264999/Ken+K+2.png</image:loc>
      <image:title>Insights - 5 Traits Great UX Designers Share with Sales People - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/failure-to-user-test</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/92f2cc75-bf12-4fe0-abc1-fc267a5b6266/The+Cost+of+Not+User+Testing+Pic+1.jpg</image:loc>
      <image:title>Insights - The Cost of Not User Testing - Make it stand out</image:title>
      <image:caption>Designed by Freepik</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/b1ed4dcc-2557-4d7a-a8a9-a56281360233/Pic+2.png</image:loc>
      <image:title>Insights - The Cost of Not User Testing - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/fb8a8068-baf6-41fb-8901-66ea3164dc38/Megan+T.png</image:loc>
      <image:title>Insights - The Cost of Not User Testing - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/client-ux-reengagement</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/11f7af53-1faf-43ff-b6a2-4f4df1225bfd/Client+Re-Engagement+Pic.png</image:loc>
      <image:title>Insights - The Importance of Client Re-engagement - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/8258e1ea-1e5c-430e-acb6-8f7293eb7b3a/Pic+2.png</image:loc>
      <image:title>Insights - The Importance of Client Re-engagement - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/75dfd3b9-f80c-4435-8a04-1bbc79a7375f/Pic+3.gif</image:loc>
      <image:title>Insights - The Importance of Client Re-engagement - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/9ef0f919-c69d-457b-882b-c421c542b8ad/Ken+K+2.png</image:loc>
      <image:title>Insights - The Importance of Client Re-engagement - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/4/30/designing-an-app</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/ffd5cc98-e618-46ad-abc1-768d6882a69d/Pic+1.png</image:loc>
      <image:title>Insights - The Mobile App Design Process: How to Design an App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/558cb9f5-95fd-431d-9ca5-9ee5b55ec665/Pic+2.png</image:loc>
      <image:title>Insights - The Mobile App Design Process: How to Design an App - Make it stand out</image:title>
      <image:caption>Original Portal page. The original design was busy and crowded visually. There were a lot of graphic elements that fought for attention, taking away the user’s focus on the important content.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/7a412638-8b4e-4a25-885a-4e2e5863991b/Pic+3.png</image:loc>
      <image:title>Insights - The Mobile App Design Process: How to Design an App - Make it stand out</image:title>
      <image:caption>Implemented design. KRUTSCH focused the UI on user log-in or sign-up, while providing quick access to secondary tasks and resources that did not require log-in.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/07cfc50a-d8d4-45a0-ad92-e275a62a808d/Pic+4.png</image:loc>
      <image:title>Insights - The Mobile App Design Process: How to Design an App - Make it stand out</image:title>
      <image:caption>Proof of Concept design that allowed KRUTSCH to quickly build a working prototype to discover the possibilities and challenges of detecting driving status.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/512f8b55-c7c0-474c-b067-da1fe1e0f312/Pic+5.png</image:loc>
      <image:title>Insights - The Mobile App Design Process: How to Design an App - Make it stand out</image:title>
      <image:caption>Upon completion of our R&amp;D phase, KRUTSCH was able to refocus the design on an app that provided parents the ability to monitor teen driving while still remaining passable for both Apple App Store and Google Play.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/d4d7f2ba-b10f-449e-80d5-bedaadad1e36/Rachelle+A.jpg</image:loc>
      <image:title>Insights - The Mobile App Design Process: How to Design an App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/ui-ux-patterns-development</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/bd4ffa81-bcb9-4df4-8652-64798c5e3f53/Pic+1.png</image:loc>
      <image:title>Insights - UI Patterns: A Front-End Developer's Perspective - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/25dcea29-5cd0-43de-be6b-d89a952da454/Cheyenne+S.png</image:loc>
      <image:title>Insights - UI Patterns: A Front-End Developer's Perspective - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/185bc14f-8707-4dbc-97cc-d3d69011c669/Mitchell+C.png</image:loc>
      <image:title>Insights - UI Patterns: A Front-End Developer's Perspective - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/ui-ux-design-patterns</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/3e6151c8-bf63-42b3-9534-9b73d86d5718/Pic+1.png</image:loc>
      <image:title>Insights - UI Patterns: A UX Designer's Perspective - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/55250e72-f974-49fc-8f23-03097d09507a/Pic+2.png</image:loc>
      <image:title>Insights - UI Patterns: A UX Designer's Perspective - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/64f126b2-c696-407a-ba32-5eaef7aa80d2/Pic+3.png</image:loc>
      <image:title>Insights - UI Patterns: A UX Designer's Perspective - Make it stand out</image:title>
      <image:caption>A KRUTSCH Dashboard Pattern, left, and a finished Dashboard, right.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/d2d5a4e0-b2a0-434c-9b58-d99f46b7ac11/Megan+T.png</image:loc>
      <image:title>Insights - UI Patterns: A UX Designer's Perspective - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/writing-applied-to-ui-ux-design</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/663d64ee-56ac-4040-8f5e-ec2876a11fae/Ken+K.jpeg</image:loc>
      <image:title>Insights - 'Writing is Re-writing' Applied to UI/UX Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/4/6/existing-guidelines-for-designing-successful-apps</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/03034659-f958-4359-8189-3ff2b512a788/Pic+1.png</image:loc>
      <image:title>Insights - Device Design Guidelines: Designing Successful Apps - Make it stand out</image:title>
      <image:caption>Strava’s UI keeps the user within the Apple Watch experience while providing a unique social media experience for athletes.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/baf54f62-a988-48c6-8842-0d606676c844/Device+Design+Guidelines+Pic+1.jpg</image:loc>
      <image:title>Insights - Device Design Guidelines: Designing Successful Apps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/a26200a0-6eeb-48d9-bb3c-9857033b48dd/Device+Design+Guidelines+Pic+2.png</image:loc>
      <image:title>Insights - Device Design Guidelines: Designing Successful Apps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/f38114e8-eeb9-4629-b7e2-88b0b8792c29/Device+Design+Guidelines+Pic+3.png</image:loc>
      <image:title>Insights - Device Design Guidelines: Designing Successful Apps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/810077da-4126-423e-914a-c19ec29f47e5/Device+Design+Guidelines+Pic+4.png</image:loc>
      <image:title>Insights - Device Design Guidelines: Designing Successful Apps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/3df70450-0f27-4dad-b659-c47bb8e9db62/Device+Design+Guidelines+Pic+5.jpg</image:loc>
      <image:title>Insights - Device Design Guidelines: Designing Successful Apps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/353bb70a-ed47-4289-afda-a1d52d591bd3/Device+Design+Guidelines+Pic+6.png</image:loc>
      <image:title>Insights - Device Design Guidelines: Designing Successful Apps - Make it stand out</image:title>
      <image:caption>Original Portal page Users have to recall where certain information is located to navigate page.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/68182d0c-4e0a-4c25-91a6-7bab518313d7/Device+Design+Guidelines+Pic+7.png</image:loc>
      <image:title>Insights - Device Design Guidelines: Designing Successful Apps - Make it stand out</image:title>
      <image:caption>Implemented design KRUTSCH had the users in mind when recreating the portal page for NECPRS. The new design makes it easy for users to recognize where certain action items are.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/9ea27b7e-8ea8-46e6-9042-d4ffa9cd3ba5/Device+Design+Guidelines+Pt+8.jpg</image:loc>
      <image:title>Insights - Device Design Guidelines: Designing Successful Apps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/09ccb4d9-c93a-492a-9cd0-6f73f8f6da1c/Device+Design+Guidelines+Pic+9.png</image:loc>
      <image:title>Insights - Device Design Guidelines: Designing Successful Apps - Make it stand out</image:title>
      <image:caption>Parade of Homes' minimalistic home page design.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/a3174a05-7030-4365-8683-a187598a6dd9/Device+Design+Guidelines+Pt+10.png</image:loc>
      <image:title>Insights - Device Design Guidelines: Designing Successful Apps - Make it stand out</image:title>
      <image:caption>Facebook and many other apps help users recognize error when they inform about the password being incorrect.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/621be281-5bf5-4d77-8a27-e0873c883646/Device+Design+Guidelines+Pt+11.png</image:loc>
      <image:title>Insights - Device Design Guidelines: Designing Successful Apps - Make it stand out</image:title>
      <image:caption>LinkedIn's user guide detailing how to use LinkedIn.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/e0dc42da-de9e-4461-87f4-9c1d68ce2ca0/Megan+T.png</image:loc>
      <image:title>Insights - Device Design Guidelines: Designing Successful Apps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/3/22/ux-hire-or-contract-design-team</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/a1953a70-d4e6-4ac3-95b7-1cfbca572fce/Ken+K+2.png</image:loc>
      <image:title>Insights - UX Hire or Contact Design Team? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/3/15/why-your-app-is-really-three-apps</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/cd141942-765e-49e6-9b2b-9017c16a3bf9/Ken+K+2.png</image:loc>
      <image:title>Insights - Why Your App is Really Three Apps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/3/13/8-challenges-with-a-connected-device-ux-part-2</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/b79dd973-57f5-4f01-b34f-ad4fddf74e44/Pic+1.png</image:loc>
      <image:title>Insights - 8 UX Design Challenges with Connected Devices, Part 2 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/21f79038-05bc-4e61-b641-d65e4200b533/Pic+2.png</image:loc>
      <image:title>Insights - 8 UX Design Challenges with Connected Devices, Part 2 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/5ff72403-d410-4079-a29c-3aeec67c7b91/Pic+3.png</image:loc>
      <image:title>Insights - 8 UX Design Challenges with Connected Devices, Part 2 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/c4bf5ad2-8d7c-4ea4-8699-29e82eaf6162/Pic+4.png</image:loc>
      <image:title>Insights - 8 UX Design Challenges with Connected Devices, Part 2 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/e60ce984-0b9b-4187-9d7e-24cd8a78b709/Pic+5.png</image:loc>
      <image:title>Insights - 8 UX Design Challenges with Connected Devices, Part 2 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/b58e6250-585c-4618-8bd5-385818f2fde1/Pic+6.png</image:loc>
      <image:title>Insights - 8 UX Design Challenges with Connected Devices, Part 2 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/8231f6a6-ba1c-4b30-9d53-7e54c1d9fb05/Pic+7.png</image:loc>
      <image:title>Insights - 8 UX Design Challenges with Connected Devices, Part 2 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/44f82ebe-ea8b-4bf8-8cea-bad4a487d0a7/Pic+8.png</image:loc>
      <image:title>Insights - 8 UX Design Challenges with Connected Devices, Part 2 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/95dabeb2-d196-405d-88cc-1d2b8fe56094/Pic+9.png</image:loc>
      <image:title>Insights - 8 UX Design Challenges with Connected Devices, Part 2 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/a1640e55-596b-404c-bde6-f115912d1639/Ken+K+2.png</image:loc>
      <image:title>Insights - 8 UX Design Challenges with Connected Devices, Part 2 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2021/03/02/8-ux-design-challenges-with-connected-devices-part-1</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/2454d55d-c3bb-4886-b690-1f39b6ff76c6/Pic+1.png</image:loc>
      <image:title>Insights - 8 UX Design Challenges with Connected Devices, Part 1 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/11fc662d-d27a-471d-9e39-3832caa5fab8/Pic+2.png</image:loc>
      <image:title>Insights - 8 UX Design Challenges with Connected Devices, Part 1 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/17012dfa-a7bc-400a-bdf5-ea6ebe83201b/Pic+3.jpg</image:loc>
      <image:title>Insights - 8 UX Design Challenges with Connected Devices, Part 1 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/5821565e-4ab2-4e2a-980f-e0a6214f0a28/Ken+K+2.png</image:loc>
      <image:title>Insights - 8 UX Design Challenges with Connected Devices, Part 1 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2020/10/7/how-to-design-a-dashboard</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/9326da9d-c04c-471b-91d1-2a8e815f8a9a/Pic+1.png</image:loc>
      <image:title>Insights - How to Design a Dashboard: 4 Key Principles - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/023366c7-814e-4fb5-a2ef-8e1046c82c63/Pic+2.png</image:loc>
      <image:title>Insights - How to Design a Dashboard: 4 Key Principles - Make it stand out</image:title>
      <image:caption>ParsecLabs LightSpeed™ dashboard uses alerts and visual graphs to display necessary info needed to track and manage data migrations. It centers around providing relevant information to help users identify, prioritize, and complete tasks.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/430b1c29-5650-4846-b439-8476f7d581c0/Pic+3.png</image:loc>
      <image:title>Insights - How to Design a Dashboard: 4 Key Principles - Make it stand out</image:title>
      <image:caption>The State of Nebraska’s Early Childhood Record System uses a dashboard as a landing page for users. Each tile corresponds with a key task and its relevant updates. The action buttons use a task driven navigation as a way to support the app organization and alternative side bar navigation.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/8a9b8576-1f14-4a2f-86e2-fba0167a28d8/Pic+4.png</image:loc>
      <image:title>Insights - How to Design a Dashboard: 4 Key Principles - Make it stand out</image:title>
      <image:caption>The mobile equivalent.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/f03c8fcb-f632-43f5-93af-241fbcfc65c1/Pic+5.png</image:loc>
      <image:title>Insights - How to Design a Dashboard: 4 Key Principles - Make it stand out</image:title>
      <image:caption>User landing page for the CRC role focused on searching for studies, re-entering recent studies, evaluating recent patients, and managing IRB Approvals.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/493a7d78-d008-4cbd-b241-5835b8e94dcc/Pic+6.png</image:loc>
      <image:title>Insights - How to Design a Dashboard: 4 Key Principles - Make it stand out</image:title>
      <image:caption>User landing page for the study builder role shares the study search bar, but includes a quick link to create a study, manage a variable library, review and manage notifications, review studies under construction, and review recent patient registrations.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/e17d5aa2-77f4-428a-b797-059108d68f03/Pic+7.png</image:loc>
      <image:title>Insights - How to Design a Dashboard: 4 Key Principles - Make it stand out</image:title>
      <image:caption>The mobiel equivalent.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/ac0e15ad-57c8-4289-81e7-a831eb1f7dc4/Pic+8.png</image:loc>
      <image:title>Insights - How to Design a Dashboard: 4 Key Principles - Make it stand out</image:title>
      <image:caption>The tile dashboard pattern is easily customizable and adaptable for all devices.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/51040267-dd8d-42a1-a16c-3291cb529fa8/Pic+9.png</image:loc>
      <image:title>Insights - How to Design a Dashboard: 4 Key Principles - Make it stand out</image:title>
      <image:caption>The canvas dashboard pattern lends itself to highly visual data representation and interaction.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/b14fc7cd-4bad-4551-adea-25b1f2d77454/Pic+10.png</image:loc>
      <image:title>Insights - How to Design a Dashboard: 4 Key Principles - Make it stand out</image:title>
      <image:caption>The table dashboard pattern is often paired with other dashboard styles, but incorporates similar methods to help users prioritize and complete tasks by zooming in to detail and out to the big picture.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/75e35ed7-347f-49cd-b497-d57f7587914a/Emma+A.JPG</image:loc>
      <image:title>Insights - How to Design a Dashboard: 4 Key Principles - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2020/10/6/joining-forces-with-marketing-and-design</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/b68ef8e0-8df9-464b-82ef-59c5e400f9ab/Pic+1.jpeg.png</image:loc>
      <image:title>Insights - App Promotion: Designing for Post Deployment - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/4294f7fc-be1b-460d-818d-d7582cb98134/Pic+2.png</image:loc>
      <image:title>Insights - App Promotion: Designing for Post Deployment - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/d1465b60-4f39-4a8d-a672-08ee96048ad5/Pic+3.png</image:loc>
      <image:title>Insights - App Promotion: Designing for Post Deployment - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/d8bde785-7d2b-4951-9d8d-3f68431e5fef/Pic+4.png</image:loc>
      <image:title>Insights - App Promotion: Designing for Post Deployment - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/296e4846-7979-40cf-adb8-70d2b8a73615/Pic+5.png</image:loc>
      <image:title>Insights - App Promotion: Designing for Post Deployment - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/acec411b-b1d4-4c8f-9953-9e872a277395/Pic+6.png</image:loc>
      <image:title>Insights - App Promotion: Designing for Post Deployment - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/b1ffe361-ae71-4b70-87af-67483da8b2c7/Rachelle+A.jpg</image:loc>
      <image:title>Insights - App Promotion: Designing for Post Deployment - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2020/9/27/ux-design-life-cycle-part-7-deliver-and-test-the-design</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/a7713321-50b5-47ea-97ff-75719772a06b/Pic+1.jpg</image:loc>
      <image:title>Insights - UX Design Life-Cycle, Part 7: Deliver &amp;amp; Test the Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/9df0c5af-3b85-4981-882b-bdde71adc4ff/Pic+2.png</image:loc>
      <image:title>Insights - UX Design Life-Cycle, Part 7: Deliver &amp;amp; Test the Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/ea567dbb-5337-4b88-bb15-16e30b4680ba/Pic+3.png</image:loc>
      <image:title>Insights - UX Design Life-Cycle, Part 7: Deliver &amp;amp; Test the Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/ea706fde-6358-4de2-a4b8-81350f9015f0/Pic+4.png</image:loc>
      <image:title>Insights - UX Design Life-Cycle, Part 7: Deliver &amp;amp; Test the Design - Make it stand out</image:title>
      <image:caption>A calendar entry is made on both sides, with notifications set, as well as a reminder e-mail prior to the scheduled call. The fan would see a calendar notification, just before the meeting time, would tap on it, opening the app and taking them to the waiting room, looking something like this:</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/563ca6bc-3460-4b1b-bd17-cfca788fc180/Pic+5.png</image:loc>
      <image:title>Insights - UX Design Life-Cycle, Part 7: Deliver &amp;amp; Test the Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/5a64763f-5b62-4a95-90dd-3f40dd28c9ca/Emma+A.JPG</image:loc>
      <image:title>Insights - UX Design Life-Cycle, Part 7: Deliver &amp;amp; Test the Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/8616da93-ad58-4a2a-9cea-9239b3012ce9/Ken+K+2.png</image:loc>
      <image:title>Insights - UX Design Life-Cycle, Part 7: Deliver &amp;amp; Test the Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2020/8/4/designing-for-android-vs-ios</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/da577584-3f5d-450e-80c2-d964550b8802/Pic+1.png</image:loc>
      <image:title>Insights - iOS vs. Android App UI Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/d4f33181-b9c1-488a-bc52-bb05d548d8dd/Pic+2.png</image:loc>
      <image:title>Insights - iOS vs. Android App UI Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/488dca0f-851b-4ffc-b8f0-57321375633f/Pic+3.png</image:loc>
      <image:title>Insights - iOS vs. Android App UI Design - Make it stand out</image:title>
      <image:caption>Source: material.io &amp; developer.apple.com</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/110f6811-4278-4bee-bf0f-e5f9a3a6b2a6/Pic+4.png</image:loc>
      <image:title>Insights - iOS vs. Android App UI Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/669abd0f-2b45-4e01-9495-5c4eeddc9aac/Pic+5.png</image:loc>
      <image:title>Insights - iOS vs. Android App UI Design - Make it stand out</image:title>
      <image:caption>Android Dont App | iOS Dont App</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/8356378f-a27e-4f36-a8f2-018d0ff57906/Emma+A.JPG</image:loc>
      <image:title>Insights - iOS vs. Android App UI Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2020/7/30/dont-branding-case-study</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/5b4f6b1e-001f-4e6c-9eba-b3047ec4cde8/Pic+1.png</image:loc>
      <image:title>Insights - DONT™ BRANDING CASE STUDY - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/fa14c473-1ade-4ee3-be1d-5c643eda2d04/Pic+2.png</image:loc>
      <image:title>Insights - DONT™ BRANDING CASE STUDY - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/9600f6b2-7b18-4b87-8750-c7f2959e6ac2/Pic+3.png</image:loc>
      <image:title>Insights - DONT™ BRANDING CASE STUDY - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/7fdd42fd-7d59-4b4f-a07a-330156a17c44/Pic+4.png</image:loc>
      <image:title>Insights - DONT™ BRANDING CASE STUDY - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/462521e0-4b10-405b-a2c6-845e4b6854e8/Pic+5.png</image:loc>
      <image:title>Insights - DONT™ BRANDING CASE STUDY - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/9b5a7276-f25b-4de9-9d2a-c67854dd2b2b/Pic+6.png</image:loc>
      <image:title>Insights - DONT™ BRANDING CASE STUDY - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/0c20f3af-123a-48d3-95dd-421e1cb9406b/Pic+7.png</image:loc>
      <image:title>Insights - DONT™ BRANDING CASE STUDY - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/8e7c34a7-8577-4ca2-ab9c-8bf3e7b5a395/Pic+9.png</image:loc>
      <image:title>Insights - DONT™ BRANDING CASE STUDY - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/bfa947ad-7b4a-4655-a61e-8e674597d69c/Rachelle+A.jpg</image:loc>
      <image:title>Insights - DONT™ BRANDING CASE STUDY - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.krutsch.design/blog/2020/5/6/mdc-2020-watch-listen-and-learn</loc>
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    <priority>0.5</priority>
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      <image:title>Insights - MDC 2020: Watch, Listen, Learn – How to Run a (Remote) User Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Insights - MDC 2020: Watch, Listen, Learn – How to Run a (Remote) User Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Insights - MDC 2020: Watch, Listen, Learn – How to Run a (Remote) User Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Insights - The Difference Between a Web, Hybrid, or Native App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Insights - The Difference Between a Web, Hybrid, or Native App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Insights - The Difference Between a Web, Hybrid, or Native App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Insights - The Difference Between a Web, Hybrid, or Native App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Insights - The Difference Between a Web, Hybrid, or Native App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.krutsch.design/blog/2019/9/30/ux-design-life-cycle-part-6</loc>
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      <image:title>Insights - UX Design Life-Cycle, Part 6: Prototype Main/Secondary Scenarios - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - UX Design Life-Cycle, Part 6: Prototype Main/Secondary Scenarios - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - UX Design Life-Cycle, Part 6: Prototype Main/Secondary Scenarios - Make it stand out</image:title>
      <image:caption>AxureRP video conferencing UI early prototype</image:caption>
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    <image:image>
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      <image:title>Insights - UX Design Life-Cycle, Part 6: Prototype Main/Secondary Scenarios - Make it stand out</image:title>
      <image:caption>Adobe XD prototype tools for a setup wizard</image:caption>
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    <image:image>
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      <image:title>Insights - UX Design Life-Cycle, Part 6: Prototype Main/Secondary Scenarios - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Insights - UX Design Life-Cycle, Part 6: Prototype Main/Secondary Scenarios - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Insights - UX Design Life-Cycle, Part 6: Prototype Main/Secondary Scenarios - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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    <loc>https://www.krutsch.design/blog/2019/8/7/clutch-names-krutsch-a-top-b2b-agency-in-minnesota</loc>
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      <image:title>Insights - KRUTSCH Named a Top B2B Agency in Minnesota! - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - KRUTSCH Named a Top B2B Agency in Minnesota! - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - KRUTSCH Named a Top B2B Agency in Minnesota! - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.krutsch.design/blog/2018/12/17/ux-design-life-cycle-part-5</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - UX Design Life-Cycle, Part 5: Establish a Visual Language - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - UX Design Life-Cycle, Part 5: Establish a Visual Language - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - UX Design Life-Cycle, Part 5: Establish a Visual Language - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Insights - UX Design Life-Cycle, Part 5: Establish a Visual Language - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Insights - UX Design Life-Cycle, Part 5: Establish a Visual Language - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.krutsch.design/blog/2018/12/8/ux-design-life-cycle-part-4</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - UX Design Life-Cycle, Part 4: Choose Design Patterns and Sketch Out a Story - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/9ec7d164-58ce-400f-bab1-8658215576b9/Pic+2.png</image:loc>
      <image:title>Insights - UX Design Life-Cycle, Part 4: Choose Design Patterns and Sketch Out a Story - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:caption>DocuPad – digital preview pattern in both Portrait and Landscape modes</image:caption>
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      <image:title>Insights - UX Design Life-Cycle, Part 4: Choose Design Patterns and Sketch Out a Story - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/c02076e1-1092-41d7-be28-0c64554ac6de/Emma+A.JPG</image:loc>
      <image:title>Insights - UX Design Life-Cycle, Part 4: Choose Design Patterns and Sketch Out a Story - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.krutsch.design/blog/2018/11/30/ux-design-life-cycle-part-3</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/d01d7c4c-b12f-47f8-baf2-bd0b89477d61/Pic+2.jpg</image:loc>
      <image:title>Insights - UX Design Life-Cycle, Part 3: Define the Feature Set and Workflow - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/f03a348b-5e4d-41ad-bdd4-ad15ec8f7130/Pic+3.jpg</image:loc>
      <image:title>Insights - UX Design Life-Cycle, Part 3: Define the Feature Set and Workflow - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/0dc19156-1f2e-4ee7-bf74-c708a02f96da/Ken+K+2.png</image:loc>
      <image:title>Insights - UX Design Life-Cycle, Part 3: Define the Feature Set and Workflow - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.krutsch.design/blog/2018/11/19/ux-design-life-cycle-part-2</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - UX Design Life-Cycle, Part 2: Watch, Listen and Learn - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - UX Design Life-Cycle, Part 2: Watch, Listen and Learn - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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    <loc>https://www.krutsch.design/blog/2018/10/29/ux-design-life-cycle-part-1</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Insights - UX Design Life-Cycle, Part 1: Understand the Problem - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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    <loc>https://www.krutsch.design/blog/2018/10/1/ux-design-life-cycle-a-mini-series</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - UX Design Life-Cycle, A Mini-Series - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - UX Design Life-Cycle, A Mini-Series - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.krutsch.design/blog/2018/2/7/ux-hire-or-contract-design-team</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Insights - Should I Hire an In-House Designer or a UX Agency? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/0be7fc9c-6227-41ec-b415-01f2b531c1a5/Pic+2.jpeg</image:loc>
      <image:title>Insights - Should I Hire an In-House Designer or a UX Agency? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/dc678cc6-ee49-410c-a685-4e5d6bda58b1/Pic+3.jpeg</image:loc>
      <image:title>Insights - Should I Hire an In-House Designer or a UX Agency? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/a4eb15bf-370b-46f0-9f78-2f01522a23b6/Pic+5.jpeg</image:loc>
      <image:title>Insights - Should I Hire an In-House Designer or a UX Agency? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/8857826f-e24e-4c44-91d2-c85ff19c95c0/Pic+6.jpeg</image:loc>
      <image:title>Insights - Should I Hire an In-House Designer or a UX Agency? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/663d2d96ce5fdb7376a7535b/3923db9c-cbb2-4c9c-bc9c-587474faf616/Ken+K+2.png</image:loc>
      <image:title>Insights - Should I Hire an In-House Designer or a UX Agency? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>workflow diagram with arrows showing workflow direction</image:caption>
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      <image:caption>Screenshot of an online patient registration form and study details for a clinical trial at Mayo Clinic, including registration status, patient information, and study specifics.</image:caption>
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      <image:caption>A screenshot of a medical e-screening form, showing demographic details like gender, race, ethnicity, and medical information fields, with a notification about missing middle name.</image:caption>
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      <image:caption>workflow diagram with arrows showing workflow direction</image:caption>
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      <image:caption>Screenshot of a research study management software interface showing organization responsibilities with listed alliances and dates, along with a sidebar menu and a blank preview section at the bottom.</image:caption>
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      <image:caption>workflow diagram with arrows showing workflow direction</image:caption>
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      <image:caption>Screenshot of a digital form builder interface for medical patient eligibility, showing sections for demographic data, inclusion criteria, and an age verification question, with a preview of the completed form below.</image:caption>
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      <image:caption>workflow diagram with arrows showing workflow direction</image:caption>
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      <image:caption>workflow diagram with arrows showing workflow direction</image:caption>
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      <image:caption>Screenshot of a clinical trial management software interface showing drug data, including shared values and individual values for Arm 1 and Arm 2, with options to manage and view details.</image:caption>
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      <image:caption>Screenshot of a medical study management software showing study schema details, registration information, study name, status, and related pre-registration and intervention details.</image:caption>
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      <image:caption>Screenshot of a clinical trial protocol management software interface showing study schemas, registration details, intervention specifics, and patient monitoring procedures.</image:caption>
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      <image:caption>workflow diagram with arrows showing workflow direction</image:caption>
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    <image:image>
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      <image:title>Mayo Clinic Patient Registration Case Study</image:title>
      <image:caption>Screenshot of a clinical trial management system showing the schema for a study titled 'Study 1 - Lymphoma.'</image:caption>
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    <image:image>
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      <image:title>Mayo Clinic Patient Registration Case Study</image:title>
      <image:caption>workflow diagram with arrows showing workflow direction</image:caption>
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    <image:image>
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      <image:caption>Computer screen displaying a medical trial form with sections for patient information, laboratory values, and notes. The form notes a missing second section from the protocol document.</image:caption>
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    <image:image>
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      <image:title>Mayo Clinic Patient Registration Case Study</image:title>
      <image:caption>workflow diagram with arrows showing workflow direction</image:caption>
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    <image:image>
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      <image:caption>Screenshot of a medical data entry form for a clinical trial, showing sections like validation, registration, and inclusion criteria, with fields for lab values and patient age, and a pop-up question about matching protocol criteria.</image:caption>
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      <image:caption>Screenshot of a clinical trial management software interface, displaying schema validation, study details, and form fields for consent and demographic data entry.</image:caption>
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      <image:title>Mayo Clinic Patient Registration Case Study</image:title>
      <image:caption>Screenshot of a medical study software showing the status of different study components, with 'Errors' in Forms and 'Complete' status in Schema, Study, and Simulation tabs, dated as of November 1, 2017.</image:caption>
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      <image:title>Mayo Clinic Patient Registration Case Study</image:title>
      <image:caption>Screenshot of a digital medical form builder interface with a search for questions about age 18 or older, showing multiple results including a variable question asking if the age is 18 or over, with response options Yes or No.</image:caption>
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      <image:title>Mayo Clinic Patient Registration Case Study</image:title>
      <image:caption>Screenshot of the Mayo Clinic's research study database showing search results for study MC1365 at the Mayo Clinic Cancer Center, detailing a clinical trial for a genetically engineered NIS-expressing strain of measles virus for measles cancer treatment.</image:caption>
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      <image:title>Mayo Clinic Patient Registration Case Study</image:title>
      <image:caption>Screenshot of a Mayo Clinic research study dashboard with options to view studies, variables, patients, notifications, and manage studies, featuring a search bar at the top and a message indicating no search results at the bottom.</image:caption>
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